Autoresponders are one of the most important marketing tools
that you can have if you are doing business online. In fact,
the only thing more important that the autoresponder is your
opt-in list! But all autoresponders start out without a list
the list doesn’t exist until your autoresponder mailing list
starts filling up with names and email addresses!
The easiest and fastest way to build up an email list is to
give things away for free. Some marketers will tell you that
this is a waste of time and if you already have a list of
one hundred thousand people that you can market to, then it
probably is. But for those who do not already have a list,
this is the way that it gets built! You simply pay for
advertisement to promote your freebie. Don’t think of this as
lost money, think of it as an investment in future earnings.
Give away an ezine, free reports, free ebooks, free access
to private websites, or anything else that you can think of.
The object is to get people to sign up to receive that freebie,
and to agree to receive email from you in the future! It is a
win-win situation for everyone, but you get more than anyone
else in the deal. The person gets a freebie. You get their name
and email address, and permission to email them in the future.
But if you do it right, you get even more than that.
The freebie that you give away should also be used to promote
your products or services. Even if it just has affiliate links
for products or services that are related to the topic of the
freebie, it is a way to generate extra revenue.
Then, when you send email in the future, you can again promote
your products or services. Just be sure to include valuable
information in the email as well, or you will have people dropping
off of your autoresponder mailing list like flies!
Using every opportunity that is presented to you in the
world of Internet Marketing is vital to your success.
You have the opportunity to earn money in the freebie that you
create, you have the opportunity to earn money when you send the
‘thank you’ email after a person has requested your freebie, and
you have the opportunity to earn money every time an autoresponder
message is sent out to that list in the future! Don’t waste those
opportunities, and put it all in automatic mode with the use of
an autoresponder.
Thanks For Your Time and Come Back Soon!
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Willard
editor/publisher
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